Paper Engineering Ideas for Invitation Design



Adapted from The Packaging and Design Templates Sourcebook (Rotovision)

By Luke Herriot

Dateline: May 17, 2007
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Graphic design is usually thought of as a two-dimensional activity. However, anything more complex than a single poster or letterhead functions in three dimensions. The packaging ideas shown below can be created by a designer independently, without recourse to complex manufacturing or engineering processes and materials. The illustrations deconstruct and reveal the structure of the featured projects, and can be copied, adapted, and developed to be applied to new designs.


DESIGN
Factory Design
PROJECT
HKF golf tournament invitation
DESCRIPTION
Thick, recycled-card envelope containing a fold-out map.


DESIGN
Rodney Fitch
PROJECT
Invitation for Smiths of Smithfield
DESCRIPTION
This second anniversary invitation to the restaurant Smiths of Smithfield, uses a die-cut cowhide device to reveal the "SOS 2" information. The inner invitation then slides out to formally invite you to the party. The cowhide design references the restaurant’s location in the Smithfield meat market.


DESIGN
Plazm
PROJECT
Invitation to the opening of Savage Open House art gallery
DESCRIPTION
Die-cut and perforated invitation/mailer that can be assembled into a diagrammatic replica of the gallery space.


DESIGN
sans+baum
PROJECT
Future Map invitation/catalog
DESCRIPTION
Future Map is an annual show celebrating the best work of graduates from The London Iinstitute. For the exhibition, sans+baum created uncoated paper bag invitations which were sent out shrink-wrapped. information sheets placed next to the works could be torn off by the visitors and collected into the bag, thereby turning it into a low-tech, handmade catalog of the show.


DESIGN
Agitprop
PROJECT
Invitation to a fashion show
DESCRIPTION
Printed single color, die-cut, and folded to make a free-standing desk card.


DESIGN
Vince Frost
PROJECT
Party invitation for The EON Centre for Health and Wellbeing
DESCRIPTION
This invitation has a multiple concertina fold with a set of ever-decreasing concentric circles die-cut into the center of each one. The last concentric circle is printed and reveals itself to be the “O” in EON. The last concertina fold is perforated into two halves which can be torn off and used. One is the invitation card and the other an RSVP form.



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Excerpted with permission from The Packaging and Design Templates Sourcebook (Rotovision) by Luke Herriot. Copyright © 2007 Rotovision.